Join us in saying goodbye to hansel and let’s give a warm welcome to Jo Soh as Head of Fashion for Laura Ashley Asia!
Since it’s inception in 2000, homegrown label hansel has been kitting out the girls of Singapore with its playful prints and whimsical wonders. After 12 delightful years the brand’s founder and head designer Jo Soh is waving goodbye to the label to undertake a fabulous new venture as the Head of Fashion at Laura Ashley Asia! With all the fun and kitschy things Jo has done at hansel, we can’t wait to see what she has in store for Laura Ashley!
For you hansel fan girls out there, don’t worry because you don’t have to bid goodbye to the brand just yet. The hansel boutique will be holding a send-off sale that promises to have gorgeous goodies as well as amazing discounts of up to 90%, and if that wasn’t enough they will also be offering additional discounts if you purchase two or more items.
As a parting gift to her fans, Jo has designed an utterly adorable range of childrenswear just in time for the festive season. The range is cute, quirky and has been inspired by some of hansel’s best-loved drawings and designs. With onesies and baby tees on offer, these items will make the perfect Christmas outfit for the little elves in our lives. The collection will be available both online at www.babystyleicon.com as well as in the sale store.
The sale in-store will launch on Thursday, 12 November and will be held at hansel Mandarin Gallery. These hansel treats won’t be around for long so be sure to head down to the gallery before they are all snapped up!
See you there!