Ever wondered where to get your hands on brilliant basics, stylishly simple T-shirts, and high quality essentials? Well, wonder no more as French brand American Vintage is coming to town and they have all your wardrobe worries covered! Known for its contemporary fits, raw edges and vast array of colour options, American Vintage is the perfect place to find authentically chic pieces with an urban edge.
Located in Takashimaya Shopping Centre, this flagship store is 1,000 square foot and will bring a touch of Parisian-style to the city. Its modern simplistic layout and neutral white, pearl and grey colour scheme, blended with minimal furnishings, ensures that the attention remains on the colourful collections.
The brand was established in 2005 by French entrepreneur Michael Azoulay. His mission was to change the way we think about the plain t-shirt and transform it into a must-have item rather than a boring necessity. Michael Azoulay certainly succeed in this quest and the brand has seen global success and we know American Vintage will be a hit with the Sassy Girls of Singapore.
It’s partnered with fellow French Brand, Rue Madame, whose owner Ariane Zagury is pretty excited about the joint-venture of bringing yet another Parisian store to Singapore. “We are glad to bring American Vintage to Singapore since we believe this unique brand is perfect for Singaporeans looking for a French casual chic look with unique materials and colours.”
American Vintage uses high-quality fabrics and cutting-edge designs to produce key items that are versatile and have an air of Parisian-style. A prime example of this are the best- selling MAS tees, that are one of the brand’s most sort after items. Made from Supia cotton, they are simple with a modern fit and like most of their products are incredibly versatile. Whether worn layered or as a stand-alone piece, these fashion-forward essentials can be easily adapted to suit your own personal style. Their Spring-Summer collection will be one to watch and promises to be fresh, energetic and contemporary while remaining chic and even is said to encompass elements of 1990’s girl power! And here at Sassy Singapore, we’re all about the Girl Power!
We can’t wait to get down to American Vintage and give some of their gorgeous basics a try, so be sure to drop by before they’re all snapped up!
American Vintage, 391 Orchard Road, #03-13B Takashimaya Shopping Centre, Ngee Ann City, Singapore 238872.